Media risks drawing the wrong lessons from America’s polling fiasco
JB Priestley, the novelist and playwright, was being mischievous when he said that “public opinion polls are rather like children in a garden, digging things up all the time to see how they’re growing”. Of course, he was spinning a yarn but there is an element of truth to what he said because it is crucial to understand what polling is and what it isn’t.
Latest Insights
October 21, 2024
CT Group conducts bespoke research
CT Group conducts bespoke research CT Group’s research helps clients achieve the outcomes they seek by providing actionable insights.
August 14, 2024
The purpose of polls
Mark Domitrak explaining how to understand the purpose of polls, and the role they play in achieving desired outcomes for our clients.
August 5, 2024
The Strategic Brain: reconciling risk and uncertainty in volatile times
The Strategic Brain: reconciling risk and uncertainty in volatile times Read time: 8 minutes General Sir Mark Carleton-Smith is a senior adviso...
June 6, 2024
UK perceptions of war in Ukraine
UK perceptions of war in Ukraine Quantitative Survey – May 2024 Click here to download a copy of UK perceptions of war in Ukraine
May 21, 2024
The next Government – Planning Housing and Growth
Presentation by John Walker at UKREiiF 2024 reviewing the latest research on Real Estate and Infrastructure perceptions in the UK reviewing topics of ...
July 22, 2023
Investment attitudes of sports fans in the UK
CT Group’s research Investment attitudes of sports fans in the UK Investment attitudes of sports fans in the UK
July 18, 2023
“Energy, public perception, trends and future policy”
CT Group’s research in a joint briefing with Norton Rose Fulbright on “Energy, public perception, trends and future policy” Energy: Publ...
October 25, 2022
2022 Australia Omnibus
CT Group is a global consultancy that combines expertise in research, campaigns, intelligence and giving advice to deliver winning results. &nb...
October 18, 2022
2022 UK Omnibus
The CT Group is an international consultancy that combines expertise in research, campaigns, intelligence and giving advice to deliver winning results...
September 26, 2022
Key Challenges Facing Britain Webinar
Britain has entered a new era – with a new Prime Minister and a new Monarch. The geopolitical backdrop continues to be complex, with cost-of-living ...
September 6, 2022
Diversity in Arbitration
Discussing diversity in arbitration As part of CT Group’s and Addleshaw Goddard’s series on different aspects of diversity in arbitration, this fi...
April 7, 2022
CT Group marks 20-year anniversary; announces board changes
CT Group, the global research, campaigns, intelligence and advisory firm, announces long-standing Chairman and prominent businessman Robert Champion d...
CT Group in the news
November 6, 2024
Inside the mind of Sir Lynton Crosby: Strategy, leadership and values
Inside the mind of Sir Lynton Crosby: Strategy, leadership and values
November 5, 2024
Sir Lynton’s interview with The Weekend Australian
Our Executive Chairman, Sir Lynton Crosby AO, sat down with The Weekend Australian covering the global political landscape, anti-business activism, an...
November 2, 2024
CT Group’s ‘elites’ and ‘everyday’ Australian voters research featured in The Australian
CT Group’s research featured in The Australian Australia’s ‘elites’ and everyday voters are becoming increasingly divided in their...
September 26, 2024
CT Group’s US Election research featured in the Telegraph
CT Group’s US Election research featured in the Telegraph click here
August 20, 2024
Myles Bailey featured in the Green Business Journal
People power could tip scales against renewables The Government faces big challenges to its low carbon plans – especially in the court of public opi...
August 8, 2024
Larry Grossman on Sky News Australia discussing the 2024 US election
Larry Grossman, Managing Director of CT Group Washington, on Sky News Australia with host James Morrow, discussing how US Vice President Kamala Harris...
June 22, 2024
Dutton’s nuclear gamble a sign of true leadership
CT Group’s Mark Gorter was featured in The Australian recently in a thought provoking article about Peter Dutton’s launch of the Coalition...
May 21, 2024
Britons standing firm in support of Ukraine
Britons standing firm in support of Ukraine Click here to read The Times Sir Lynton Crosby AO was featured in The Times: “By standing fir...
January 18, 2024
More Corporate Intelligence, Less Politics: Life after Crosby at CT Group
The new chief executive of CT Group, the firm long known for its political dark arts, says politics is now “a smaller part” of its business as it ...
January 10, 2024
Sir Lynton Crosby AO Assumes Sole Role as Executive Chairman of CT Group as CT Appoints its First Non-Founder as Group CEO
CT Group is pleased to announce that our UK Managing Director Jon de Jager FCA will become Group Chief Executive Officer, succeeding founder Sir Lynto...
December 3, 2023
CT Group welcomes General Sir Mark Carleton-Smith KCB CBE DL as a Senior Advisor
CT Group welcomes General Sir Mark Carleton-Smith KCB CBE DL as a Senior Advisor. Formerly the Head of the British Army who served as Chief of the Gen...
November 24, 2023
CT Group’s Apertus Alliance expands international advisory network to include senior Spanish intelligence official
CT Group’s Apertus Alliance expands international advisory network to include senior Spanish intelligence official Lieutenant General Pablo Martín ...